This is probably the biggest event from Mobile World Congress. Of course, all bets are on the Galaxy S5.
Our team on the ground in Barcelona should be in the venue and seated soon. Until then, I'll be hosting you from San Francisco.
The event will start at 8 p.m. Barcelona time, that's 7 p.m. in London, 2 p.m. in New York, and 11 a.m. in San Francisco
Samsung also should talk more about the smartwatches it announced this weekend, the Gear 2 and the Gear Neo. Check out the links at the top.
We've had, let's say, a bit of a struggle getting in. Still, onwards and upwards, right?
It was a MADHOUSE here at the venue in Barcelona. Sarah, Andy and I were literally the first people in line when we got here at 5 p.m. local time. They let us in the first doors at 6:30. Little did we know we'd be jammed in a massive herd of people for another hour.
Samsung events always have a ton of attendees, but this process was downright painful. It almost looked like Walmart on Black Friday. If one of us fell, that person would have been trampled.
Samsung PR was helpful in the lead-up to entering the venue, but this whole process was really awful. I can't imagine how hard it is to manage such a big crowd.
But anyway. We're here for watches! And a phone!
Other reporters are getting really upset about not having seats. This Unpacked event sure is packed. haha.
We're starting with a video (live feed?) of an orchestra.
I think they're playing one of Samsung's "brand sound" songs. When I went to Korea, I learned all about what the sound engineers do to make the tones, chimes, etc on the phones. They also work with orchestras sometimes.
Andy is having some problems with Wi-Fi (as are a many CNET-ers). Wouldn't be a flashy tech event without troubles.
That's quite the noise coming from that orchestra! Should we expect a huge gramophone horn attached to the S5?
The music is lovely actually. Still, I'm keen to actually SEE the phone now.
There are a few themes that Samsung wants us to pay attention to for the GS5 -- social, fitness, privacy, etc.
Samsung definitely is trying to class this event up from last year (orchestra versus crazy Broadway skits). And the auditorium is massive.
Who's hoping for another performance of "oppa Samsung style"?
Just me? Okay, that's cool you guys
Always an utter pleasure to hear talented musicians play, even under these conditions.
Let's get this thing started already! (no, not yet)
Taking all bets: will Jason Bradbury be presenting?
Sorry. still music. Nothing happening yet.
FYI, Jason Bradbury is a presenter on a show in the UK called The Gadget Show. He often presents Samsung's conferences.
Is the orchestra taking requests? Might suggest some slayer.
The Samsung Galaxy S5 has a 5.1" FHD Super AMOLED (1920 x 1080) screen.
We're seeing short video images of people just in their daily lives.
People in the videos are talking up how not a photographer, but photos turn out great, etc. I think trying to show the phone is for the everyman/woman. "For all the things that make live even better."